Privacy Policy

Introduction
This Privacy Policy describes how A K Enterprises (collectively “www.trendtrow.com,” “we,” “our,” “us”) collect, use, share, protect, or otherwise process your information/personal data through our website (hereinafter referred to as “Platform”). Please note that you may be able to browse certain sections of the Platform without registering with us. We do not offer any product/service under this Platform outside India, and your personal data will primarily be stored and processed in India. By visiting this Platform, providing your information, or availing any product/service offered on the Platform, you expressly agree to be bound by the terms and conditions of this Privacy Policy, the Terms of Use, and the applicable service/product terms and conditions, and agree to be governed by the laws of India, including but not limited to the laws applicable to data protection and privacy. If you do not agree, please do not use or access our Platform.

Collection
We collect your personal data when you use our Platform, services, or otherwise interact with us during the course of our relationship. Information collected includes but is not limited to:

  • Personal data provided during sign-up/registering or using our Platform (e.g., name, date of birth, address, phone number, email ID).
  • Sensitive personal data such as bank account or card details or biometric data (collected with your consent).
  • Information related to your behavior, preferences, transactions, and interactions on the Platform.

Third-party business partners may also collect personal data, governed by their respective privacy policies.

Usage
We use personal data for:

  • Providing requested services.
  • Resolving disputes, troubleshooting issues, marketing, conducting research, and customizing user experiences.
  • Enhancing customer support and protecting against fraud or criminal activities.

Users have the ability to opt out of certain marketing uses.

Sharing
We may share your personal data internally within our group entities, affiliates, or third-party service providers to facilitate the services. Personal data may also be disclosed:

  • For compliance with legal obligations or government requests.
  • To enforce Terms of Use or to protect the rights of users or the public.

Security Precautions
Reasonable security practices and procedures are adopted to protect data from unauthorized access or misuse. However, data transmission over the internet carries inherent risks.

Data Deletion and Retention
You can delete your account, which results in losing access to the associated data. Retention policies are in place to retain data only as long as necessary for its purpose or as required by law.

Your Rights
Users can access, rectify, and update personal data directly through the Platform.

Consent
By using the Platform or providing information, you consent to the collection, use, and sharing of data as per this Privacy Policy. Withdrawal of consent may limit service access.

Changes to this Privacy Policy
Periodic updates may occur, and significant changes will be communicated as required by applicable laws.

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